updated 2010 Feb 02
 
SENECA COLLEGE, TORONTO
BUS 106 (2009),   Intro to Business
As taught by Prof. Tim Richardson Sept - Dec 2009
this page also may be used by students of other BUS 106 professors
go here to get your marks witiger.com/marks/-check to see that they are accurately recorded
 
BUS 106 Assignment  Assignment Details
Answers www.witiger.com/quiz-answers/
Study Tips for quizzes and tests  witiger.com/tips.htm
BUS 106 in 2006 and early 2007 used the text UNDERSTANDING CANADIAN BUSINESS, 5th Edition; - published by McGraw-Hill
BUS 106 in 2008, 2009 uses the text BUSINESS: IT'S NATURE AND ENVIRONMENT;  6th Canadian Edition; -published by Pearson ISBN: 0135140730
 
January
February
March
April
4pP's - 6E's VIDEO
(view online May 15)
--------------------------------------
Chpt 1 (Sept 09)
profit, loss, revenue, risk
entrepreneurs, stakeholders
non-profit
factors of production

Role of Government in Business
 o gov't as customer
        (fed gov procurement)
 o gov't as regulator
 o gov't taxation (CRA)
 o provider of services
 ocrown corporations
(look at, link fixed)
 oDept. of Foreign Affairs
 ogov't influence

Law of Supply & Demand
Supply & Demand
(read for 2nd class May 22nd)

Degrees of Competition
(read for 2nd class May 22nd)
 o Perfect Competition
 o Monopolistic
 o Oligopoly
 o Monopoly
----------------------------------
Chpt 2  (Sept 16)
read the chpt in the text
6 Environments
(read for 2nd class Sept 16)
 o economic p. 39
 o technological p. 49
 o political/legal & regulatory p. 54
 o social-cultural p. 54
 o competitive p. 56 
 o geographic
- by country
 - cultural considerations
,
 oOutsourcing
 oViral Marketing
 oStrategic Alliances
----------------------------------
Chpt 3 
Ethics 
Ethics effected by the 6 Environments video
http://www.youtube.com/watch?v=OBUaopHHxYU
Social Responsibility
- responsibility to the environment
- pollution
- rights of consumers
        www.consumer.ca
- consumerism
- unfair pricing

CBC backgrounders 
 o Whistleblowersp. 90 
     Bill C-25, Disclosure Protection
 o Insider Trading p. 91 

Geographic Environment
(read for )

Weather Extremes &
  Global Warming
(read for )
 o Kyoto

Chpt 4 ()

98% of all business is small business
Entrepreneurship and Small Business
(read for )

Business Plans p. 115
(read for )
---------------------------------------
 www.financialpost.com/
small_business/startup
/index.html
-------------------------- 
Steps - new product
development process
p. 112 - p. 115
(read for )
.
Self assessment tools online
 owww.bdc.ca
.
patents
obtaining financing
  o debt, borrow
  o equity, sell shares
-  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -
Forms of Business Ownership

 o Sole Proprietorship
 o Partnerships
  oGeneral Partner
  oLimited Partner
  oLimited Liability
 o Corporations
  oPublic
  oPrivate
-  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -
Franchising p. 120
- 43% of all retail sales
-  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -  -
 oCo-operatives, SWP, UCO
----------------------------------
Chpt 6 
.
Planning
SWOT Analysisp. 179
Vision
Mission Statement p. 177
Goals & Objectives
  o Goals p. 176
  o Objectives
  o Plans p. 181
  o Strategies
  o Tactics
.
Types of Planning p. 181
 o Strategic Planning
 o Tactical Planning
 o Operational Planning
.
4 types of opportunities 
 
(discussed in MRK 106) 
p. 182
  o Market Penetration 
  o Market Development 
  o Product Development 
  o Diversification

Contingency Planning p. 183-184
Crisis Managementp. 185

Functions of Mgmnt 
(the Marketing Mgmnt Process)
PDOC p. 185 - 188
 o Planning
 o Organizing
 o Leading(Directing)
 o Controlling

Chpt 5
International Business
summary of all int'l business
topics
int'l business SUMMARY
http://www.youtube.com/watch?v=Cbg7WNnEHw4
Globalization
Forms of Competitive Advantage p. 144
.
4X - Foreign Exchange
.
- Why Export p. 150
- gauging int'l demand
.
Collaborative Relationships p. 153
.
FDI concepts p. 154
.
subsidiesp. 158
dumpingp. 160
.
 o GATT / WTOp. 160
 o NAFTAp. 162
---------------------------------
Chpt 11 
5 kinds of utility p. 340 text

Producing World Class Goods & Services
Production Management
Operations Management
Facility Location
Facility Layout
J.I.T.p. 359
TQMTotal Quality Control p. 36
-----------------------------------------------
Chpt 12 
Increasing Productivity & Quality
 oSix Sigma  Dilbert
 oTQM
 oISO 9000  www.iso.org
.
Supply Chain Mngmnt
.
Benchmarking
J.I.T.
----------------------------------
Chpt 15
Much of Chpt 15 in the Griffin/Ebert text are topics covered in MRK 106
Chpt 15 summary

"Marketing concept"
Understanding Marketing 
    Processes
(done in MRK 106)

Poltical Environment p. 476
Social/Cultural Environment p. 476
Technological Environment p. 477
Economic Environment p. 466
Competitive Environment p. 478

The Mktg Mix
4Ps p. 479-480

Target Marketing 
Market Segementation p. 481
- (see MRK 106)
Market Research p. 486
Surveys p. 488
Data Mining p. 489
Consumer Behaviour p. 490

Chpt 16 in the Griffin/Ebert text is about Product, Branding and Advertising topics, such as the PLC and is a topic covered in MRK 106
----------------------------------
Chpt 17 in the Griffin/Ebert text is about Pricing and is a topic covered in MRK 106
----------------------------------
Chpt 18 
Money & Banking
 o credit cards
 o PayPal
 o credit card fraud
 o 4X
 o Role of the central Bank of Canada
 o Payment matrix
 o IMFp. 611
 o World Bank p. 611
----------------------------------
Chpt 19
Securities & Investments
Stocks, Bonds
Securities Regulations

Canada’s Securities Industry
- overview
m
Bank of Canada bonds

OSC - the Ontario Securities Commission www.osc.gov.on.ca

The Toronto Stock Exchange
TSX www.tsx.com

Canadian Securities Institute
 www.csi.ca
.
Canadian Securities Course
----------------------------------
Chpt 20
Short-Term Funds
Long-Term Funds
Factoring Accounts Receivable
Debit Financing
Equity Financing
Venture Capital
- Quorum
Financial Decisions
Sources of funds
Risk Management
Contingency Planning
 o Identifying Risks / Threats
 o Impact of Loss
 o Evaluate Alternatives
 o Risk-Mgmnt Program
 o Results

Insurance
 o liability insurance
 o property insurance
 o life insurance

Sept 9 Wed 2009
Sept 14 no class
Sept 16 Wed
Sept 21 Mon
Sept 23 Wed
Sept 28 Quiz # 1 (Chpt 1 & 2)
Sept 30
Oct 05 Mon
Oct 07 Wed
Oct  Assignment Due
Oct xx Quiz # 2 (Chpt 3,4)
Oct xx Chpt 6 + review
Oct xx Mid-Term Exam 25%
Oct 26 - 30th
Break Week
FINAL EXAM 
Assignment 2008
d
http://www.witiger.com/videos/CinnabonTheMovie.wmv 2009 April 
Some students impress me because they get into Law School, or MBA, or find a great job, other students impress me because they try very hard to learn, and show improvement when they were shy in the beginning.

Sky was in my "intro to business" class Jan-Apr 2009. In the beginning he was shy, but... once we got him talking about his job working at Cinnabon, he was a business genius and we were able to work that into many concepts of the course - in fact one class we had to stop early cause it was getting into too much distracting detail about how good the product tastes - anyhooo, Sky said because we talked about it so much, maybe he could bring some to the last class, I said sure, so he showed up the last class with 4 big boxes, + paper plates + napkins and forks - it was awesome - we all ate and spent only 5 min on the review.
Sky got A++++ and is now at Harvard ;-)

Bottom line is, I like learning about what my students do in "real life" and am always interested in incorporating
that into the classsroom, and this was a great opportunity. Basically, you should understand that learning about
business is not always in the classroom, sometimes if you pay attention to what is done in your part-time or full-time jobs,
you can pick up on ways that companies deal with the 4P's and 6E's in the real world.
WTGR - gotta go for a walk now..............

Friday's class, I'll be serving salad..............j k
bsv
http://www.youtube.com/watch?v=dBZlz6nh4Yc c
Quizzes and small Tests

Part 1

etiquette and manners

clip on YouTube 

obviously not enough people have watched this so I will put it at the top of this page

 www.youtube.com/watch?v=dBZlz6nh4Yc

 

nn
http://www.youtube.com/watch?v=7c97cBuGxhI c
Quizzes and small Tests

Part 2

"being late", why it is not good and causes problems for you

clip on YouTube 

 www.youtube.com/watch?v=7c97cBuGxhI
 
 

 


 
http://www.youtube.com/watch?v=bcuw9bMYgHY Read the newspaper on a regular basis

Watch my YouTube video to understand why

Part 1 www.youtube.com/watch?v=bcuw9bMYgHY
(why this helps you in class, and in job hunting)

Part 2 www.youtube.com/watch?v=8tXadb6IsKI
( a story abut how I made money on the stock market cause I read the newspaper and learned about a particular company)

dd
http://www.youtube.com/watch?v=dBZlz6nh4Yc Watch our YouTube video made 2008 Sept 17th
in BUS 106, Section M A
about proper manners and courtesy in class during quizzes

Video "Starring" Prof. Witiger
Videographer, BUS106 student Chris Babor

 www.youtube.com/watch?v=dBZlz6nh4Yc

 

http://www.cbc.ca/news/background/CBC backgrounders - a good resource for BUS 106

course outline online http://www.senecac.on.ca/outlines/073/FOB/BUS106.HTM
 
 

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