PUBLICATIONS &  PRESS articles and books written by Prof. Richardson, and articles and news items in which Richardson was quoted last updated 2008 April 14   - see also  http://www.utsc.utoronto.ca/~mgmt/news/news.html

v

2008

.

vv- listed in order of the most recent
 

During the 2nd week of April 2008, Richardson was interviewed by Tim Appleby of the Globe & Mail for a story dealing with how government agencies could use advanced software and IT processes to monitor web content in order to predict violence which might be expressed in advance by possible perpetrators. Richardson explained the enourmous technical complexity of handling the fast growing number of web pages and noted that even Google cannot keep pace in indexing new web content produced each day.

a

During the 3rd week of March 2008 Richardson was interviewed by Rita Trichur  of the Toronto Star about the CRTC and a forthcoming report about the possibility the CRTC will be involved in aspects of controlling web based content. Richardson was quoted as saying Canadians are "incredibly" fixated on the regulation of Canadian content and questioned enforceability of such so-called Can-con rules given that the Internet is effectively borderless.  www.thestar.com/printArticle/349575 screen capture of the article witiger.com/ecommerce/screenTorStarCRTC.jpg

.s

During the 3rd week of March 2008 Richardson was interviewed by Arlene Bynon for a televised panel discussion on Identity Theft for iChannel. Richardson served as the academic expert on Identity Theft and discussed the fraudulane use of domain names (phishing) and other techniques to obtain and fraudulently use IDs.

.s

During the 2nd week of March 2008,  Richardson was interviewed by journalist Kristian Peltonen for Canadian Press about how companies would consider "due diligence" in the context of preventing, and minimizing the effects of Identity Theft.

.v

During the 2nd week of March 2008 Richardson was interviewed by Rita Trichur  of the Toronto Star about several things to do with how the CRTC can effectively operate in the "information age" were circumstances of web based content challenges the traditional situations of media consumption.

.s to do with how the

During the 1st week of March 2008, Richardson was interviewed by Maho Kawachi for Japanese newspaper Nikkei (Nihon Keizai Shimbun - Japan Economic Newspaper) for a story about viral marketing and how companies may be concerned about the equity of a brand who's product is used by a segment other than what they target or used in a way different than "normal", eg. mentos candies into diet coke.

a

During the 1st week of March 2008, Richardson was interviewed for CanWest Global (Edmonton Journal) by Edmonton-based journalist Marta Gold for a story about discrepancies in pricing between U.S. websites prices in U.S. dollars, and prices of their products "in the store" in Cdn dollars in Canada.  canada.com/reginaleaderpost/news/story.html?id=eaeee061-64b0-452a-ab52-a84e21b8b6fa

a

During the 1st week of March 2008, Richardson was interviewed for CanWest Global by Halifax-based journalist Charles Mandel for a story about what makes websites "sticky". Richardson explained the "things to be convincing" about on consumer websites.

a

During the 3rd week of February 2008, Richardson was queried by CBC newsworld to provide background information on a "front-page" hacking story in the province of Quebec.

a

During the 3rd week of February 2008, Richardson was interviewed by Matt Hartley of the Globe & Mail about additional circumstances related to an ongoing story about search engine Google.

a

During the 2nd week of February 2008, Richardson was interviewed by Matt Hartley of the Globe & Mail about search engine Google for an article titled "Google's celebrity, not technology, keeps it No. 1". Richardson explained why Google ranks as the No. 1 Search Engine and also provided some tips as to how websites are ranked.  witiger.com/ecommerce/articleGoogle2008Feb8th.jpg

as

During the 1st week of February 2008, Richardson was interviewed by Katie Daubs of the Ottawa Citizen about a new dot.com dating site scientificmatch.com  that allows people to use their DNA profile to pick matches for dating and weed out potential marraige partners that may have immunological differences for any offspring.

as

During the 4th week of January 2008, Richardson was interviewed by Jennifer Watson of CTV Newsnet about France’s second largest bank reporting US$7 billion in fraud. Richardson said as banks, in a highly competitive business sector, cut back senior staff while pushing for productivity, it creates a working environment prone to stress, bitterness and frustration and it is more and more common for insiders to use their inside knowledge of security passwords and systems against their employer - whereas most companies focus on security is external, not internal.

.vq
v.

During the 1st week of January 2008, Richardson was quoted extensively in an article about  Domain Names.

.

During the 1st week of January 2008, Richardson was quoted on DomainPulse.com which is a leading webportal about the domain name business. Richardson provided comment about individuals buying domain names and the .ca domain.

.v.v

During the 1st week of January 2008, Richardson was quoted extensively in an article about  Domain Names.

.v

2007

.

vv.

As a result of being quoted in the Dec 26th 2007 CP story on Domain Names,   Richardson's quotes ran in a number of newspapers (online and printed) throughout North America, including national sites like Yahoo.ca,  http://news.yahoo.ca/s/capress/071226/technology/technology_cyberfile_personal_domain_1 the Washington Post, and local papers such as the Edmonton Sun, Belleville Intelligencer, Lethbridge Herald, the Thunder Bay Chronicle, Halifax Daily News

.v

During the 4th week of December 2007, Richardson's comments to CP about Domain Names were carried at length in an article on the CBC and CTV websites. Richardson was quoted as saying www.cbc.ca/cp/technology/071226/z122604A.html www.ctv.ca/servlet/ArticleNews/story/CTVNews/20071226/domains_names_071226/20071226

.vqs

"The .ca tag, said Richardson, has become the next logical step for net-savvy users already connected and interconnected on such social sites as Facebook and MySpace. "It's the whole empowerment thing of the Internet,'' he said. "As people realize that the ability to put content on their little Geocities web page and MySpace and Facebook is limited by the built-in software that those circumstances allow, they say, `I don't want to be limited by only putting up five pictures in a square.' "And they realize that they can just buy their own domain and put up their own domain however they feel like it.''

During the 2nd week of December 2007,  Richardson was interviewed by journalist Shannon Montgomery for Canadian Press about considerations regarding buying a domain name. The story was put on the wire Dec 26th and carried by several print and broadcast media.

.v

During the 4th week of November,  Richardson was interviewed by itWorldCanada.com for a story about holiday shopping online. Tim explained there are 10 Reasons why Canadians will be doing more online shopping in 2007.

m

During the 3rd week of November,  Richardson was interviewed by itWorldCanada.com for a story about how eBay was a victim of some hackers that launched a program (precipitated by a tricky phishing technique) that installed Trojan viruses on users PCs. These viruses were then used to obtain password and login info that allowed the hacker to use the eBay account and ancillary accounts such as PayPal see  http://www.itbusiness.ca/it/client/en/home/News.asp?id=46033

mv

During the 4th week of October 2007,  Richardson was interviewed by journalist James Keller of the Canadian Press office in Halifax for a story on how Google is responding to software that kills pop-up ads and banner ads.

.v

As a result of being quoted in the October 31st 2007 CP story on Ad-blocking software,  Richardson's quotes ran in a number of newspapers (online and printed) throughout North America, including Yahoo.ca and msn.com see article at witiger.com/ecommerce/articleCPinterview.jpg

.v

During the 4th week of October 2007,  Richardson was quoted in a story titled  "Ad-blocking software could change online advertising industry". The quote was "There's so much advertising in various forms cluttering up the screen, it's become very irritating to people who are browsing, so they are shutting things out," says Tim Richardson who teaches about e-commerce at the University of Toronto. "So other companies are saying, 'We're not getting into the banner ad market, we're going to do things like viral marketing, and other creative word-of-mouth things."'

.v

During the 1st week of October 2007, Richardson was contacted by Oxford Scientific Films  www.oxfordscientificfilms.tv  which produces documentaries for Southern Star, Australia's largest independent television group  www.southerncrossbroadcasting.com.au - related to content in Richardson's site that was part of a topic they were researching.

.

During the 1st week of October 2007, Richardson was interviewed by Brett Popplewell of the Toronto Star about "marketing blunders" in the context of the recent mistake when someone accidentally drank some beer that had been in a display window - and it was not beer..it was filled with ethanol. see witiger.com/marketing/articleBeer3.jpg

.

www.theepochtimes.com

During the 1st week of October 2007, Richardson was interviewed by Joan Delaney for the English-Canada version of the international newspaper The Epoch Times. The story was about Identity Theft and associated circumstances such as viruses, hacking and social engineering http://en.epochtimes.com/news/7-10-11/60641.html

.

Richardson was quoted saying "one of the reasons identity theft is on the rise is the ease with which intruders can hack into people's computers. "Think about guns for example; … can you imagine what would happen if you're walking down the street and guns are lying on a ditch and there's an arrow that says here's the bullets and there's another little arrow that says here's how to load it? Well, this is the problem with the Internet," says Richardson. "There are many websites where people can download simple hacking software and then use it to hack people, and then [there are] instructions in chat rooms and message boards about how to do hacking, and there is no law against that." "

w
 

During the 4th week of September 2007,  Richardson was interviewed by techology and science writer Paul Jay of CBC Online for a story about Targeted Advertising in the context of Search Engine ranking and privacy issues."Increasingly, sophisticated mobile handsets are incorporating Global Positioning System satellite technology to provide users with mapping information. Tying mapping data into advertising is a natural move, said Richardson." www.cbc.ca/news/background/tech/hightech/personalized-ads.html

.

During the 2nd week of September,  Richardson was interviewed by itWorldCanada.com for a story about some of the newer aspects of Search Engine Optimization. www.itbusiness.ca/it/client/en/home/News.asp?id=45137&cid=9

m

During the 3rd week of August 2007, Richardson was interviewed by Ian Marlow of the Toronto Star about the effectiveness of using extreme imagery in an internet marketing campaign - the particular campaign was about raising awareness of child soldiers in Africa and used images of North American children pretending to shoot and kill each other.  witiger.com/ecommerce/articlechildsoldiers3.jpg

.

This "viral" marketing strategy spreads the message widely, but could also distort the creator's original intent, said Tim Richardson, a professor of e-commerce and Internet marketing ...Still, "any kind of controversy that helps to get the message out can be helpful ... You have to be more extreme," he added. "It's kind of a sad comment on our society."

wdc

During the 2nd week of August,  Richardson was interviewed by itWorldCanada.com for a story about spamming. Richardson explained that “Marketing firms continue to use it simply because of mathematics...Even if 99 per cent of marketing e-mail ended up being deleted, the one per cent that is read can still have a profound impact, he said." The point being that 1% of 300,000 spam emails ends up with 3,000 customers, or in the case of a phishing campaign, 3,000 victims.

m

During the 2nd week of June 2007,  Richardson was interviewed by itWorldCanada.com for a story about online tech support service companies for SMEs. http://www.itworldcanada.com/a/search/63c74e36-e7ba-4153-9d38-f481dcbaf6d2.html

m

During the 4th week of May 2007, Richardson was interviewed by the Toronto Star about the effect of the rising Canadian dollar on Canadian e-commerce, particular the consequences for business with the U.S. article scanned

.

During the 4th week of May 2007,  Richardson was contacted by journalist John Greenwood of the Financial Post for a story they were working on about the security industry and the risks faced by companies operating in the Middle Eas - particular the circumstances of private security contractors (bodyguards).

.gm

During the 4th week of May 2007,  Richardson was interviewed by itWorldCanada.com for a story about Bank of America launching a mobile commerce system using cell phones. Richardson was asked if such a system could be launched in Canada and he explained about the WPSPAY.COM consortium of Telus, Rogers and Bell Mobility.

m

During the 3rd week of May 2007,  Richardson was interviewed by itWorldCanada.com for a story about Google's development of up-to-date statistical information on trends and consumer uses of products and services.

m

During the 1st week of May, Richardson gave a presentation on SEO - Search Engine Optimization in Halifax to a conference hosted by Compu-quote.Compu-quote.com

.

During the 3rd week of April, Richardson was interviewed by CTV News for background information on the story about the continental-wide failure of the BlackBerry network as it related to mobile devices used in e-commerce.

.

During the 3rd week of April, Richardson gave a presentation on SEO - Search Engine Optimization as it applies to the websites of insurance brokers to a conference hosted by Compu-quote.Compu-quote.com is a nationally known I.T. company supplying software and I.T. services to insurance brokers coast-to-coast.

.

During the 3rd week of March 2007,  Richardson was interviewed by ecommercenews.org for a story about "click to call" technology. CTC  technology offers eCommerce site visitors a chance to speak directly with a customer service agent through their computer. In discussing shopping cart abandonment, Richardson was quoted as saying "poor customer service or a mediocre client interface that isn't user-friendly is often one of the many reasons behind abandoned eCommerce shopping carts."  see  ecommercenews.org/e-commerce-news-010/0263-032707-ecommerce-news.html

m

During the 3rd week of March 2007,  Richardson was interviewed by itWorldCanada.com for a story about the development of voice-enabled business applications that can be used with any existing wired, VoIP, or wireless telephone. The story focused on jaduka.com which is a voice-enabled Internet technology provider which launched an interface which enables the next generation of web-to-voice applications.

m

During the 2nd week in February 2007,  Richardson was a guest expert on the Bill Good Show on CKNW Radio in Vancouver.  Tim was interviewed about Identity Theft issues in the context of the recent report of the Auditor General and the study by the Fraser Institute. It has been discovered that there is a lot of management and fraud within Canada's Social Insurance Number systems and this is leading to speculation about how fraudulent identities are costing the government and private sector.

.

Tim explained that companies recognize that mass marketing to new customers is not as effective as focusing on building a business by selling more to existing customers. Compaines then focus more on gathering detailed profile information on existing customers in order to up-sell and cross-sell products, and by collecting such information (birthdates, credit card numbers, home addresses etc.), put customers in a position of vulnerability when such databases become compromised. CKNW is part of the CORUS radio network.

.v

During the 2nd week of February 2007,  Richardson was interviewed by itWorldCanada.com for a story about the use of special effects and animation in TV commercials and websites and how such IT wizardry relates to enhance capabilties of various software programs newly available.

m

During the 2nd week in February 2007,  Richardson was interviewed by Deepika of OMNI television for a story on Canada's ability to attract Foreign Direct Investment in a competitive global situation.

.

During the 1st week in February 2007,  Richardson was interviewed by Lee Bethiaume of the Embassy: Canada's Foreign Policy Newsweekly out of Ottawa. www.embassymag.ca Tim answered questions about the upcoming round of WTO talks and the issue of subsidies for Canadian farmers.

.

During the 2nd week of January 2007,  Richardson was interviewed by InterGovWorld.com for a story about Bill C6, (the PIPEDA Act) regarding new lesgislation about security breach notifications

mv

PIPEDA is currently [2007Jan] under review by the House of Commons Standing Committee on Access to Information, Privacy and Ethics. Richardson was quoted in the context of security breach notification requirements saying "This proposal is extremely important, otherwise PIPEDA would have no teeth,""The question now is, how will the law be enforced? "Richardson points out that it's yet unclear which agency would enforce the proposed law and how its enforcement would be handled.

.v

During the 2nd week of January 2007,  Richardson was interviewed by Nick Dinka for a story in Report on Business: Small Business Magazine about the issues facing online vendor justwhiteshirts.com. Tim commented on how inventory problems, (related to having enough SKUs) challenge small and medium sized companies selling clothing online.

.

During the 2nd week of January 2007,  Richardson was interviewed by itWorldCanada.com's Nestor Arellano for a story about security breach notifications. Bill C6, the PIPEDA Act was federal legislation that required companies to keep customer profile information confidential and free from risk.

mv

The problem is that there is no legislation giving Bill C6 teeth - there are no consequences for companies who have situations were customer data is stolen or put at risk. Richardson explained that organizations like CIPPIC have argued for a Canadian law requiring that companies notify individuals when their personal profile data has been compromised as a result of some risk or threat situation that developed. Tim explained that presently there is no pressure for companies to let customers know they are/were at risk, other than pressure that comes about as a result of media exposure if a story breaks.

.v

During the 1st week of January 2007,  Richardson was interviewed by itWorldCanada.com's Nestor Arellano for a story about web managed hosting facilitated through a franchise structure.

mm.b

Textbook # 6 During the 1st week of January 2007, Tim Richardson had his 6th text (4th e-commerce text) published. Titled "Current Issues in Marketing in the Information Age: 2nd Edition", the book, published by Thomson Nelson is used at UTSC, UTM and other post-secondary institutions. The interesting thing about the book is that the chapter content is replicated on a matching website which is updated with student contributions from students that take the course in which the book is used.

.
.

2006

.

vv

During the 4th week of December the Hamilton Spectator's Dana Brown interviewed Tim Richardson about "viral marketing" and how social networks on the Internet have created a vehicle to spread the word like never before.

.

The story was in the context of "Some online ads made by consumers to promote a brand they love. Others are less deliberate, such as the high-tech holiday lists on Youtube. Either way, the clips do what companies want most -- create a buzz around their products. And they're doing it for free."

.vv.vv

During the 2nd week of December 2006,  Richardson was interviewed by journalist Cassandra Szklarski of the Canadian Press office in Toronto for a story on CP's "The Cyber File". Tim was asked about how companies are dealing with fraudulent purchase returns during the holiday season and how companies are using technology to assist with cutting losses. Tim explained about the new applications of RFID chips and other technologies.

.v

During the 2nd week of December The Globe & Mail carried the CP story about stores dealing with fraudulent holiday returns in which Tim Richardson was quoted at length. see www.theglobeandmail.com/servlet/story/RTGAM.20061214.gtcyberfile1213/BNStory/Technology/home

.vv

The Globe quoted Richardson - "More and more retailers are relying on computer databases to track returns so they can know if someone has been hitting a chain repeatedly for questionable refunds at different outlets, says e-commerce expert Tim Richardson." "Richardson says new technology known as RFID is helping more stores keep track of their products. These tiny tags store information the same way a barcode does but can be hidden inside clothing, toys or games, he says. They're most often used for high-end electronics. A stolen good brought into the store by someone with hopes of getting a “refund” would be readily identified, says Richardson, and the tags make inventory counts a breeze."

.vv

During the 2nd week of December the Metro news carried an abbreviated version of the CP story about stores dealing with fraudulent holiday returns in which Tim Richardson was quoted.

.v

During the 2nd week of December the Hamilton Spectator carried an abbreviated version of the CP story about stores dealing with fraudulent holiday returns in which Tim Richardson was quoted.

.v

During the 4th week of November 2006,  Richardson was interviewed by itWorldCanada.com's Nestor Arellano for a story about online shoppers clicking through the "shopping cart" on websites, then abandoning the checkout without buying. Tim explained that sometimes this is not a bad thing -

- in fact many times online shoppers are simply looking at the detailed description of the product as described in the shopping cart, and then they go into the store and buy the product. Tim added that sometimes it is more desirable to encourage the shopper to go in to the store because then you can hit them with in-store promotions and cross-sell them or up-sell them on other products they see in-person.

.b

During the 4th week of October,  Richardson was interviewed by journalist Peter Rakobowchuk of the Canadian Press office in Montreal for a story they were putting "on the wire" about a Quebec based online auction house, MightyBids.com, which makes claims to be able to steal away some market share from eBay. Tim was asked for his opinion about what makes an auction house competitive.

.

During the 3rd week of October 2006, Richardson was interviewed by journalist Robert Hercz of the Financial Post (of the National Post) for a story about online advertising for Financial Post Business magazine. Hercz asked about the reasons for the current boom in online advertising, the effect the internet is having on the advertising industry, and where-will-it-all-end predictions.

.

.

Richardson explained that part of the current boom respects the fact that more women are buying online so marketers are trying to reach that demographic with new offers. Secondly, there are a variety of payment systems available compared to the limitations of credit cards and PayPal in the earlier years of Y2K, so there are more ways to buy things online. Richardson also explained that companies are developing viral marketing campaigns to counter the decline in the effectiveness of traditional mass advertising. The story will run in the December magazine of FP.

.,

During the 3rd week of October 2006,  Richardson was interviewed for a story about the Ontario Privacy Commissioner's championing of a universal ID

m.v

During the 3rd week of October 2006,  Richardson was interviewed by itWorldCanada.com's Nestor Arellano for a story about the Ontario Privacy Commissioner's championing of a universal ID which would address e-commerce security concerns. This universal ID is being launched by Microsoft and there are some questions about whether the product of such a vendor should end up being "evangelized" by a government agency.  witiger.com/ecommerce/articleTRprivacy.jpg

.

During the 2nd week of September 2006,  Richardson was interviewed by Alexandra Zabjek of the Ottawa Citizen about about people who blog for money -- be it folks who post advertisements on their personal sites,

asc

or business people who have started blogs as a marketing tool for their businesses. I explained that blogs, and other forms of viral marketing are increasingly employed as companies recognize the limitations of conventional mass advertising to younger demographic segments.

,

During the 1st week of September 2006,  Richardson was interviewed by Katy of AM 640 news for a segment about Identity Theft and what citizens can do to protect against fraudulent use of their profile information.

..

During the 3rd week of August 2006, Richardson was interviewed by journalist Monica Wolfson of the Windsor Star about the information released in the recent Stats Can report on Canadian Internet Use. I explained that more and more people are using the internet for text messaging and google searches on their blackberries and other devices and this is changing the face of how people access web content, and leads to people building web content differently to accomodate these new users

.

During the 4th week of June 2006, Richardson was interviewed by the Globe & Mail's online TV show ROB as background for a segment on the visit to Canada by Japan's Prime Minister.

.

During the 4th week of June 2006, Richardson was interviewed by Graham Fraser, National Affairs Writer for the Toronto Star about the visit to Canada by Japan's Prime Minister. Fraser said Canadian experts agree Japan has been overlooked in recent years.

.

"We cancelled the Canada-Japan Business Committee, which had high-level business people from both countries," observed Tim Richardson, former executive director of the Canada-Japan Trade Council who now lectures at the University of Toronto. While everyone acknowledges the new importance of China and India, Richardson points out that the gross domestic product per capita is still greater in Japan than the rest of Asia. "We should reduce our vulnerability," he said, arguing that China may prove to be unstable in the future. "The relationship with China is unique, built on individual Chinese Canadians," he said. "The Japanese business relationship is not personal, it's corporate."

,,

During the 4th week of June 2006, Richardson's "Letter to the Editor" about "celebrating diversity" was published. Tim suggested that the best way to build a country is to celebrate what we have in common instead of what we have that is different, and went on to offer some specific examples.

.

During the 4th week of June 2006,  ipdgroup.com, based in Washington, D.C., which is an online news service for research professionals, carried Richardson's interview about cellphones working like credit or debit cards.  www.inboxrobot.com

..

During the 3rd week of June 2006,  The Discovery Channel under its banner for Discovery Reports carried the Canadian Press interview that Richardson gave about using cellphones like debit cards.   http://reports.discoverychannel.ca/servlet/an/discovery/1/20060621/discovery_cell_phone_060621/20060621?hub=DiscoveryReport

.

During the 3rd week of June 2006,  Yahoo! and several other online news sites ran the Canadian Press interview that Richardson gave about using cellphones like debit cards. Yahoo used "Cellphones will work like credit or debit cards"  http://ca.news.yahoo.com/s/21062006/2/ztechnology-cellphones-work-credit-debit-cards.html

.

During the 2nd week of June 2006,  The National Post ran the Canadian Press interview that Richardson gave about using cellphones like debit cards. NP titled the story "Cellphones will work like credit or debit cards". NP said "Richardson predicts that once the pay-by-cellphone technology becomes available to the public, it will take off quickly. "This could really happen fast. They say that television took 15 years to reach 50 million people. It took the Internet four years to reach 50 million people. It took (camera phones) about four months to reach 50 million people,"   www.canada.com/topics/technology/story.html?id=45ce12b5-9e55-40ee-bc27-b830cd676047&k=74053

.

During the 2nd week of June 2006,  Richardson was interviewed by journalist Brett Popplewell of Canadian Press for a story they were putting "on the wire" about pre-paid credit cards and e-payment systems. Tim commented about how Canada is well positioned with the oligopoly of our banks and our competitive cellphone companies to launch, in the near future, a system whereby you can use your cellphone as a payment device much like you can use a debit card now.

.

During the 4th week of May 2006,  Richardson was interviewed by itWorldCanada.comfor a story about the corporate espionage / competitor intelligence case between WestJet and Air Canada. Tim commented about the need for following SOP standard operating procedures regarding internet access security passwords of former employees.

.

During the 3rd week of May 2006,  Richardson was interviewed on air for CITY-TV / Cable Pulse 24 for a story about security aspects of passenger screening at Pearson Airport. Tim commented in the context of international business travellers and particular matters related to travel documents and boardings SOPs..

.

During the 2nd week of April 2006,  Richardson was one of the invited "experts" who made a presentation at a federal government conference hosted by the Competition Bureau in Mt. Tremblant (north of Montreal). Richardson's presentation dealt with false and misleading advertising in e-commerce as well as unfair trade practices associated with e-commerce and m-commerce marketing. www.witiger.com/conference/2006April10.htm

.

During the 3rd week of March 2006,  Richardson was interviewed by CBC Radio 1 for a story about Identity Theft related to e-commerce security. The interview was actually divided into several segments with a series of CBC hosts across Canada from Newfoundland to B.C. and the Yukon. In the interviews Tim explained some of the ways ID theft is conducted through things such as a Trojan Horse virus and explained some practical ways to protect your private information from being abused. You can hear a recording of the Regina interview segment here  IdentityTheft64kbps.mp3

.

During the 3rd week of February 2006,  Richardson was interviewed by Sheila Walsh of CHUM Radio News for a series of segments on email. Tim commented about the rise of spam and how spam and email volume effects productivity in the workplace noting that too often people send CC:'s and BCC:'s when it is not necessary. Tim also suggested companies develop email protocols that restrict email among employees so people don't waste time sending and reading email that is of little consequence.

.

During the 2nd week of February 2006,  Richardson was interviewed by journalist Carly Weeks of the Ottawa Citizen about the blogs used by MP Garth Turner and the role blogs plays in politics. Tim was quoted, in referring to Turner, as saying "blogging can be a great way to advance his political agenda and the response he's getting will only reinforce his already outspoken nature".

.

Textbook During the 1st week in February 2006, McGraw-Hill made public the Canadian edition of the Hill McKaig textbook on international business Global Business Today. Tim Richardson was credited as a contributor due to several involvements with this Cdn edition. Tim wrote Canadian content and edited the special chapter on Ethics, also adapted the Cdn version of the PowerPoints for each Chpt, the Cdn version of the OLC Online Learning Centre, and a few other things.

.

During the 4th week of January 2006,  Richardson was interviewed by Amy Sharaf of Ryerson University's Independent Newspaper " The Eyeopener Online" www.theeyeopener.com about fake websites that have URLs spelled similar to a legit site, and used to divert traffic for companies that are paying for "click throughs"

.

During the 3rd week of January 2006,  Richardson was interviewed by James Hunter, Asst. Editor of Driven Magazine  www.drivenmag.com for a story about Search Engines and how Google brings in revenue.

.

During the 3rd week of January 2006,  Richardson was interviewed by Tim Kocur for the Metro News regarding a story about his MGTD06 class at the University of Toronto. The story focused on teaching techniques for Viral Marketing and Stealth Marketing using the internet.

.

During the 2nd week of January 2006,  Richardson was one of the invited "experts" to make a presentation at a federal government conference hosted by the Competition Bureau in Ottawa. Richardson's presentation dealt with the consequences of the very latest technological developments in e-commerce using cellphones and emerging e-payment systems and how Canadian companies could be competitive by exploiting certain new opportunities.

.

During the 2nd week of January 2006,  Richardson was interviewed by www.itbusiness.ca for a story about the federal election and the IT policy platform of one of the political parties. It was noted that the Green Party election platform would include support for open source.

Tim said "any impact of the Green Party’s campaign would likely be drowned out by the negative attack ads between the Liberal and Conservative parties. There are five or six hot technology issues that the parties should be dealing with, but the Green Party is the only one going to be spending any time on them”.

.

During the 2nd week of January 2006,  Richardson was interviewed by journalist Catherine Paradis for the French language bureau of CBC Radio "Radio-Canada"www.radio-canada.ca regarding the federal election and the use of the internet and websites.

.

During the 1st week of January 2006,  Richardson was interviewed by journalist Carly Weeks of the Ottawa Citizen about the blogs that are used by politicians in the current federal election and the fact that many are not maintaining their postings and updates. Richardson was quoted as saying "many candidates lose momentum once they realize the virtually non-existent chance election blogs have on changing voter's minds" The story ran in the Ottawa Citizen, Calgary Herald and Montreal Gazette Jan 4th

.

2005

.

vv

During the 3rd week of December 2005, Richardson was interviewed live on air for the Report on Business television (ROB TV) program by host Howard Green for a segment about how natural disasters effect international business. Tim explained that it is important to have a contingency plan and business continuity strategy which could be employed without delay. While the competition is struggling to recover after a disaster, your enterprise can be more operational and you'll achieve a competitive advantage that may yield months of favourable business until others catch up. The segment was recorded and a .mpeg clip is available  http://people.senecac.on.ca/tim.richardson/audio/audioROBTV-DEC-2005-WITIGER.wmv

.

During the 2nd week of December 2005, Richardson was interviewed by journalist Maya Saibil for the financial website bankrate.caregarding a story about Identity Theft and security of S.I.N. numbers. It was explained that one has to be very careful allowing people to know your real S.I.N. number especially when so many companies outsource information about customer profiles to third party enterprises.

.

During the 1st week of December, Richardson was interviewed by CTV News producer Susan Treen for background info on a story about online shopping for the holidays.

.

During the 3rd week of November, 2005, Richardson was interviewed by Chris Sorensen of the Financial Post (of The National Post) for a story about the consequences of General Motors seeking more government support at a time when the federal government is approaching a national election; and the ramifications of needing to support some ridings that might be lost if unionized auto workers get laid off due to industry cut backs.

.

During the 2nd week of November, Richardson was interviewed by Patrick Evans for an article in the Toronto Star about Splogs - spam blogs. As marketing people become aware of the power of personal web logs (blogs) for facilitating the propagation of publicity about a product or service, concurrently, stealth marketers are exploiting the popularity of blogs to produce fake blogs, or rather blogs that are full of content which is spam, instead of genuine individual opinion. Splogs can also be used to drive traffic to a site to falsely create hits on a page and drive up a site's search engine ranking in a highly competitive sector of the web.

.

During the 1st week of November, Richardson was solicited by publisher Sage, to contribute an article on Search Engines to The Encyclopedia of Measurement and Statistics. California-based Sage publishes more than 350 journals and 500 book titles annually.

.

During the 4th week of October, Richardson gave a presentation at a conference in Toronto, held at Seneca College,  which was part of The McGraw-Hill Ryerson 2005 Teaching, Learning and Technology Conference Series. Richardson's speech addressed Hybrid Teaching and Web Based Learning Objects and was based, in part, on the research he did for his graduate degree.

.

During the 1st week of October, Richardson was interviewed by journalist Jeremy Ferguson for a special report in the Travel section of The Globe & Mail for a story about Business Travel Security. He explained that part of being a successful Int' Business Manager (especially after 911) is recognizing that risk and threat situations effect int'l business in many ways, and, these situations  have to be dealt with, and "managed", or your company will be compromised and subsequently uncompetitive.

.

Richardson explained that risk and threat situations effecting int'l business travel are not just human based but also a consequence of climatic conditions - which effect corporate communications, topographical challenges - which stress land travel to remote areas, and (as recently portrayed in the southern U.S. and coastal South Asia) weather extremes.

...

During the 3rd week of September, Richardson was interviewed by journalist Aparita Bhandari for Report on Business of The Globe & Mail for a story about Online Communities and the consequences for marketing and business models. He explained that communication technology developments have made it possible for people to create and sustain personal and business relationships that cross far distances.

nnn

While this absence of a geographical requirement has freed people to engage in more relationships unbound by distance, it has also fostered a reduction in the former close relationship held between vendor and customer. Efforts to recover this close relationship is what drives a lot of the online communities developed by consumer product vendors. However this energy for creating communities is not a new thing completely—companies have been "community"-focused long before the Internet ; what the Internet does, however, is greatly enhance the frequency of communication and through the use of enriched images, audio and video, further encourages community members to interact with a frequency and duration unmatched in previous generations. The interview was with journalist Aparita Bhandari for Report on Business.

.xx

Textbook During the 4th week in August 2005, Richardson's fourth textbook was published by Thomson Nelson. The book, titled Marketing in the Information Age is used in the course MGTD06  at University of Toronto, Scarborough College. The course covers most contemporary issues associated with internet marketing such as search engine optimization, things to make a website "sticky" and convince browsers to buy, privacy & security issues and many other such topics. This 500 page text is accompanied by a complete website supporting the lectures www.witiger.com/universityoftoronto/MGTD06.htm

.

Textbook During the 3rd week in August 2005, Richardson's third textbook was published by Thomson Nelson. The book, titled Current Issues in e-Business is used in the course BCS555  at Seneca College. The course covers most contemporary eBusiness topics including domain name issues, search engines, mobile & wireless access to the web, online communities and privacy & security issues. This 400 page text is accompanied by a complete website supporting the lectures www.witiger.com/senecacollege/BCS555.htm

.

Textbook During the 2nd week in August 2005, Richardson's second textbook was published by Thomson Nelson. The book, titled International Business Management is used in the course MGTC44   at University of Toronto. The course covers globalization, the effect of the 6 environments, political risk and threat assessment, NGOs such as the WTO, IMF and OECD, foreign direct investment, ethics, ways to enter foreign markets including collaborative relationships, export financing and foreign exchange considerations. This 400 page text is accompanied by a complete website supporting the lectures www.witiger.com/universityoftoronto/MGTC44.htm

.vv

During the 2nd week of August  2005, Richardson's site www.witiger.com was cited in a Florida newspaper as a place to get "helpful hints to create your website fast and easy"  www.floridatoday.com/apps/pbcs.dll/article?AID=/20050814/VERGE/508140305/1035/verge

.

During the 1st week of August  2005, The Washington Post said "The Associated Press carried some expert commentary: "Tim Richardson, an Internet commerce professor at Seneca College in Toronto, said ..." in the context of a story about some proposed U.S. legislation effecting the internet ..."

.

During the 4th week of July  2005, Richardson's commentary to Associated Press about the U.S. age-verification legislation was carried by The Globe & Mail print edition and also posted online in www.globetechnology.com

.

During the 4th week of July  2005, Richardson's commentary to Associated Press about the U.S. age-verification legislation was picked up by hundreds of newspapers and magazines across North America, including a long article in the Detroit News publication Detroit News Technology

.

During the 4th week of July  2005, Richardson was interviewed by Associated Press following the introduction of a bill in the U.S. Senate that would force pornographic Web sites to use age-verification filters and pay a 25 percent excise tax on any transactions. Richardson opinioned that many people who are parents of teens, are less worried about teens viewing porn, and more worried about them being part of the content creation.

Secondly, Richardson explained that reason for the rapid increase in the number of porn sites is due to various special techniques being employed by the site creators so they can have their content rank higher in Search Engines. Richardson added that it is a myth that much of the web content is porn and explained that the majority of porn sites do not do well as a consequence  of the intense competitive environment, and problems with payment systems." for the full quote, click here

.

During the 4th week of July  2005, Richardson was interviewed by writer Don McDonald for a series of articles for the Business Development Bank www.bdc.ca . These articles are being created to serve the interests of small and medium sized businesses who want to develop e-commerce situations. The articles are syndicated to various community newspapers across Ontario in Q3 of 2005.

.

During the 2nd week of July  2005, Richardson was interviewed by journalist Jacqueline Thorpe of the Financial Post (of the National Post) for a story about the ramifications of the Japanese gov't selling off the Postal Savings System.

.

During the 4th week of June 2005, Richardson was interviewed by CHRW Radio in Hamilton for a story about the expansion of the Toyota plant in Cambridge. Richardson answered from the perspective of his former position as Executive Director of the Canada-Japan Trade Council.

.

During the month of June 2005,  Richardson contributed a chapter on "Ethics" for McGraw-Hill’s new text on international business. Part of the chapter dealt with Canadian mining companies and the ethical challenges they face in Africa and Asia.

.
 

During the 3rd week in June 2005, Richardson was interviewed by Smartmoney magazine www.smartmoney.com of New York for an article about online banking in Canada and future considerations of payment systems and e-banking and e-commerce. Richardson noted some of the developing technologies associated with payment systems through cell phones and other hand held devices.

.

During the 2nd week in June 2005, Richardson was interviewed by a journalist for an upcoming article in Canadian Retailer, the official publication of the Retail Council of Canada  www.retailcouncil.org/cdnretailerThe interview dealt with e-commerce do’s and don’ts for small retailers.

.

During the 1st week of April 2005, Richardson was interviewed on 640 Toronto's "Toronto Weekend" hosted by Paul Cross - the topic was business travel and e-commerce  - the interview dealt with how internet devices and services can facilitate productivity

.

During the 2nd week in March 2005, Richardson was interviewed at length by journalist Martin Patriquin, Montreal Bureau, for an article in the Globe's Report on Business Magazine (April 2005 edition) for a piece on the fruitfulness of small businesses using a website to market their services

.

Textbook During the 1st week in January 2005, Richardson's first textbook was published by Canada's largest publishing company, Thomson Nelson. The book, titled E-commerce and Internet Marketing 2005 is used in the course MRK 410 at Seneca College. It is one of the first examples of a hybrid-textbook at the college level and Prof. Richardson was profiled by Thomson Nelson as an example of this leading edge type of publication.

.

2004

.

vv

2004 December 06, Richardson was interviewed by business reporter Andrew Mayeda of the Ottawa Citizen about SPAM and a recent ruling by the federal Office of the Privacy Commissioner.

..

2004 October Richardson was quoted in an article in the Ottawa Citizen about "cleavage marketing". Richardson suggested that companies who use sexy images of women on webs sites, for selling everyday products and services, will find they are losing customers since a significant majority of Canadians surfing, and buying online, are women who find such marketing tactics offensive.

..

2004 Sept,  Richardson was interviewed by the Computer Dealer News about reports issued Sept 2004 from the Canadian e-Business Initiative. The reports complain that many small and medium sized Canadian companies are falling behind SME's in other countries in adopting Internet business solutions.   see  www.witiger.com/ecommerce/storyCDN2004Sept.jpg

.

In the 2004 Aug 20th edition of The Business Review, thebusinessreview.ca Richardson was quoted at length in an article titled "Big Hurdles to clear for the electronic banking revolution". Richardson commented on the challenges of applying developments in cell phone technology to banking online. www.witiger.com/ecommerce/scanArticleEbanking1375x961.jpg

.

In the 2004 Aug 6th edition of The Business Review, thebusinessreview.ca, Richardson was quoted at length in an article titled "Why ISPs pray to the portal gods". Richardson commented on the recent joint venture between Rogers Cable and search engine Yahoo!  www.witiger.com/ecommerce/scanArticleISPs1354x968.jpg

.

In the 2004 Aug 6th edition of The Business Review, thebusinessreview.ca, Richardson was quoted at length in an article titled "Portals gone Wireless: How to shove the Internet through a cellphone". Richardson commented on the need for a Killer Application to drive the development of mobile commerce. www.witiger.com/ecommerce/scanArticleWireless1479x665.jpg

.

In July 2004 "Things to be Convincing About..." was published in its full length of 3,500 words in ecommercetimes.com under the title "Creating a Successful E-Business"  in the ecommercetimes.com site www.ecommercetimes.com/story/34966.html

.

As a consequence of  "Things to be Convincing About..." AKA "Creating a Successful E-Business" running in ecommercetimes.com, the story was syndicated and carried on  www.technewsworld.com/story/34966.html

.

As a consequence of  "Things to be Convincing About..." AKA "Creating a Successful E-Business" running in ecommercetimes.com, the story was syndicated and carried on   www.macnewsworld.com/story/32401.html

.

THE ESSENTIAL GUIDE FOR CRM SYSTEM PURCHASERS.

As a consequence of  "Things to be Convincing About..." AKA "Creating a Successful E-Business" running in ecommercetimes.com, the story was syndicated and carried on  www.crmbuyer.com/story/34966.html

.

As a consequence of   "Creating a Successful E-Business" running in ecommercetimes.com, the story was syndicated and carried on several other sites., see  www.ecommercepartners.net/articles/creating-a-succesful-ebusiness.htm

.

In summer 2004 Richardson was interviewed by  Peter Koven for a story titled "Get paid to surf? Don't count on it" that was published in Ottawa Insight, a publication of  Carleton University’s School of Journalism and Communication. www.carleton.ca/ottawainsight/2004/pfinance/pf5.html

.

During the Canadian federal election in the early part of the summer, 2004, Prof. Richardson was interviewed by The Globe & Mail www.globetechnology.comregarding "expert opinion" on the web sites of the three main political parties.  In Aug 2004 the story is still carried on the Globe's site at www.globetechnology.com/servlet/story/RTGAM.20040608.elpartysites0607/BNStory/specialDecision2004/

.

"12 things you may want to be convincing about to get online buyers buying" written by Richardson and published in the June 2004 issue of Canadian Business magazine www.canadianbusiness.com- title of the article " Build a better mouse trap" www.canadianbusiness.com/article.jsp?content=20040607_60287_60287

.

Richardson's interview by The Toronto Star , about self-googling, was carried on Cadastra.com which is a South American search engine portal based in Brazil. http://cadastra.com.br/noticias.php?noticia=758

.

Prof. Richardson has written articles for, or been interviewed  by, The Toronto Star several times - the most recent article was January 2004 in which Richardson was questioned about aspects related to finding personal information in the Google Search Engine. The interview was conducted by Star journalist Chris Hutsul and the text of the article is available at www.witiger.com/internet/TStarArticle2004Jan13.htm

v

2003

.

vv

"10 things to increase your ranking in a Search Engine..." written by Richardson and published in the December 2003 issue of Canadian Business magazinewww.canadianbusiness.com. CB titled the article "Search Engine Savvy"   www.canadianbusiness.com/article.jsp?content=20031222_57715_57715&page=1

.
 

In December  2003 "10 things to increase..." was published in a longer, two part series, in the famous online media site www.ecommercetimes.com part one, at www.ecommercetimes.com/perl/story/32391.html or  www.witiger.com/ecommerce/searchenginerankingECT~PART~A.htm part two at www.ecommercetimes.com/perl/story/32401.html or  www.witiger.com/ecommerce/searchenginerankingECT~PART~B.htm

.

The ECT article was picked up by other websites and the story carried on sites such  LinuxInsider.com part one at http://linuxinsider.com/perl/story/32391.html part two at  http://linuxinsider.com/perl/story/32401.html

.

In addition to LinuxInsider.com, the ECT article was carried on technewsworld.com part one at  www.technewsworld.com/perl/story/32391.html part two at  www.technewsworld.com/perl/story/32401.html

.

In addition to LinuxInsider.com, & technewsworld.com,  the article was also carried on Wonk www.marketingwonk.com/archives/2003/12/16/search_engine_optimization_tactics_listed/ Wonk's site also has reader comments about articles

.
 

	When "10 things to increase..." was published in a longer, two part series, in www.ecommercetimes.com, it proved to be very popular and it was ranked as the # 1 read during the 2nd week in December 2003, as indicated by the screen capture to the left.
	"10 things to increase..." was popular and syndicated to also appear in technewsworld.com

.
 

"Japanese Foreign Direct Investment in Canada" written by Richardson and published in the December 1990 issue of Canadian Business magazine www.canadianbusiness.com -

.
 

.		In 1989 a large mission (Keidanren) of senior Japanese executives came to Canada for a coast-to-coast trip that was quite significant for the subsequent direction of Japanese FDI in Canada in the 1990's. At the time of the mission, Tim was working for the federal Dept. of Foreign Affairs, Japan Div. for the purpose of co-ordinating media circumstances of the visiting Japanese journalists. In 1991, when Japanese FDI was still hot, Prof. Richardson, who was working on Bay Street at the time, was interviewed in TIME magazine in a special report on Japanese investment and the article referred to the 1989 mission as well as other situations.
.
.		Here is a scan of the section of the article featuring the comments by Richardson - the essential points are related to Canada-Japan relations being effected by Japan's relationship with the U.S. 1991 was the first time that Prof. Tim Richardson was interviewed for an article in TIME magazine.

.

 

.
.
.
.

v
 
 

witiger.com	CONTACT I MAIN PAGE I NEWS GALLERY I E-BIZ SHORTCUTS I INT'L BIZ SHORTCUTS I MKTG&BUSINESS SHORTCUTS I TEACHING SCHEDULE
	.
	MISTAKES ITEXTS USED I IMAGES I RANK IDISCLAIMER I STUDENT CONTRIBUTORS I FORMER STUDENTS I PUBLICATIONS I
	.