sorted out everything to do with branding, some applies to C46, other info is just FYI
see also  witiger.com/internationalbusiness/globalization-of-markets.htm
see also  witiger.com/marketing/branding.htm
see also  witiger.com/internationalbusiness/brandinginternational.htm
see also  witiger.com/marketing/Canadian-Culture.htm
see also  witiger.com/ecommerce/OnlineBranding.htm
 
MGT C46  Jan - Apr 2010
Managerial Perspectives in a Global Economy Course Summary
A 3rd year undergraduate course at 
University of Toronto at Scarborough 
This course was launched by Prof. Walid Hejazi
In 2009 Jan-Apr and in 2010 Jan-Apr,  it will be taught by 
Prof. Tim Richardson CONTACT
updated 2010 March 09		 http://www.witiger.com/resume/Bio.htm
W.T.G. Richardson		 bb
course text REQUIRED
Global Business Today, 2nd Ed.
ISBN-10: 0-07-098411-5
- available in the library and UTSC bookstore
text glossary
marks are posted  here witiger.com/marks/  C46 GRADING STRUCTURE (to be ammended)
U of T snow line for UofT, UTM and UTSC 416-978-7669
January February March April
Canada's Trade Investment (did Jan 5th)
.
Canada/USA/China/Japan
 (did Jan 5th)
------------------------------
Chpt 1 Text 
Globalization.
(did Jan 5th, 
did in detail Jan 13th)
Globalization of Markets/Customers
Globalization of Production
Globalization of Gov't / NGOs
------------------------------
Globalization of Gov't / NGOs
- IMF, World Bank, UN, WTO

Drivers of Globalization
text p. 10-11 barriers
text p. 13-14 technology
------------------------------
Globalization and 
Sovereignty
(did in detail Jan 13th)
------------------------------
Reverse Globalization
(created Jan 14th)
(make sure you read it)
------------------------------
Sustainable Development
(did Jan 13th)
(read over the parts i did not speak about in class)
Video (watch before Jan 13)
(did Jan 13th)
-------------------------------
Walmart Video on PBS site
-------------------------------
Chpt 2 Text 
(discussion from the text)
(for Jan 19th)
"isms"
- differences in Economic Development
- PPP Purchasing Power Parity
(Big Macs)
- States in transition
-
 

 Chpt 4 Text 
ethics and social considerations
(for Jan 19th and 27th)
(earn class participation marks by being prepared to discuss corporate ethical situations you know)
------------------------------
Int'l Trade theories
Chpt 5 Text (Jan 27th)
 o Mercantilist Theory
 o Absolute Advantage
 o Comparative Advantage
      - Ricardian Model
      - Heckscher-Ohlin Theory
 o Int'l Product Life Cycle
 o New Trade Theory
        - Krugman, M.I.T.
-------------------------------
Porter and Competitiveness
 (Jan 27th)
--------------------------------
capital flows across int'l borders
- portfolio investment
- direct investment

Feldstein/Horioka
------------------------------
FDI models
 o Gravity Model
 o Knowledge Capital Model
------------------------------
Foreign Direct Investment
Chpt 7 Text  (Feb 10th)
FDI concepts (Feb 10th)
(done in C46 in 2009)
 - Govt control
 - Investor control
-------------------------------
FDI involves Collaborative Relationships
(done in C44 in 2009)
-------------------------------
FDI in Canada ( Feb 23)
-----------------------------
Cdn FDI Examples ( Feb 23)
-------------------------------
JapaneseFDI in Cda
----------------------------
FDI withdrawal
----------------------------
UNCTAD ( Feb 23)

FDI in Canada  ( Feb 23)

2009Mar16 
article in The Star 
-------------------------------
Chpt 11 Text
Global Strategy
 o global expansion
 o pressures for cost reduction
 o local responsiveness

Strategic Choices
International Strategy
Multidomestic Strategy
Global Strategy
Transnational Strategy
Strategic Alliances
and
CollaborativeRelationships
(done in C44 in 2009, 2010)
-------------------------------
class debate(for Mar 3)
-------------------------------
.

 Chpt 14 Text Globalization(did Mar 09)
of markets and brands
- Cultural Barriers
Different cultures
(done in C44 in 2009)
Int'l Market Segmentation
Push vs Pull Strategy
powerpoint(did Mar 09)
--------------------------------
Int'l Pricing Strategy
 o predatory pricing
 o multipoint pricing
 o experience curve pricing
- dumping
(done in C44 in 2009)
.--------------------------------
Chpt 15 Text 
Outsourcing.htm
(did Mar 09)

Global manufacturing and Supply Chain Management
Mar 17
 oJ.I.TMar 17
 oTQMMar 17
--------------------------------
HRM - Human Resource ManagementMar 23
Chpt 16 Text Mar 23
international development of mgrs
Canoe Race !! parable
--------------------------------
http://www.youtube.com/watch?v=zfqNeAj64kU
C46 Project Explained in YouTube video
http://www.youtube.com/watch?v=aK8QSa5M9s4
C46 how it will be marked
Jan 5 2010
Jan 13 Wed 5-7pm in H216
Jan 19 Tue 5-7 pm rm 120
Jan 27 Wed 5-7pm
- in H Wing room 216		 Jan 27 Wed 5-7pm
- in H Wing room 216

Feb 2 Tue Test # 1 
in Mgmnt Bldg

Feb 10th Wed 5-7pm
- in H Wing room 216
Feb 14-20 UofT Break Week

FDI Research Project
 (to be discussed Feb 10th)

 Feb 23 (pizza nite)

Mar 3rd wed in Management Bldg room 140 class debate

Mar 9 tue

 

 Mar 17th wed in Management Bldg room 140

Mar 23rd Tue

Mar 31st wed in Management Bldg room 140
Apr 

Final Exam
Group Project Report
Group Project Presentation

STUDY TIPS
ff
http://www.youtube.com/watch?v=bcuw9bMYgHY Read the newspaper on a regular basis

Watch my YouTube video to understand why

Part 1 www.youtube.com/watch?v=bcuw9bMYgHY
(why this helps you in class, and in job hunting)

Part 2 www.youtube.com/watch?v=8tXadb6IsKI
( a story abut how I made money on the stock market cause I read the newspaper and learned about a particular company)

c
http://www.dfait-maeci.gc.ca/menu-e.asp
(link checked 2008 Apr)		 a site you should regularly visit for MGTC46
and, if you want contact info for a fed gov employee  http://direct.srv.gc.ca/cgi-bin/direct500/
http://www.dfait-maeci.gc.ca/canadexport/menu-en.asp http://www.dfait-maeci.gc.ca/canadexport/menu-en.asp
strongly recommended you read the top stories from CanadExport once a month
see also
 www.exportsource.ca/gol/exportsource/site.nsf/en/index.html
(link checked 2007 Nov)
.
no they did not get extra marks the 2009 MGTC46
"Desi Cricket Team" at the 2009 MESA Gala w Prof. Richardson
ff
Prof. W. Tim G. Richardson teaching schedule    www.witiger.com/schedule/schedule.htm

tel: 416-287-7034  rings in the UTSC 3rd floor part-time office - if I'm there, please come by
- usually I'm there before class begins (especially the days we hand tests back)

also call: 416-491-5050 ext 7534
 
 

     
    January February March April
    Jan 8 2009
    Jan 15
    Jan 22
    Jan 29 Test # 1     		 Feb 5
    Feb 12 (SA)
    Feb 15 - 21 UofT Break Week    		 Feb 26
    Mar 4 class debate
    Mar 11
     

    Research Project

    		 Mar 19
    Mar 26
    Apr 02 Project Due

    Final Exam 
    Fri Apr 24 2:00 - 5:00
    STUDY TIPS
    ff
Every Student should read U of T's policy on Cheating and Plagiarism.
Cheating and Plagiarism are serious offences. www.sa.utoronto.ca/handbook.php?cid=1?sid=2.

see also Code of Student Conduct  www.utoronto.ca/govcncl/pap/policies/studentc.html

Code of Academic Behaviour http://www.utm.utoronto.ca/~w3reg/calendar2002-2003/codes_academic_behaviour.html
.
University of Toronto graphics on this page are used with the consent of the UofT, Scarborough College webmaster.   Other links and images  within this site are used with the consent of the various sources, and copies of emails giving such consent are kept on file by Prof.  Tim Richardson
..
.. .,,,,
witiger.com
   CONTACT I MAIN PAGE I NEWS GALLERY I E-BIZ SHORTCUTS I INT'L BIZ SHORTCUTS I MKTG?BUSINESS SHORTCUTS I TEACHING SCHEDULE
.
  MISTAKES I TEXTS USED I IMAGES I RANK I DISCLAIMER I STUDENT CONTRIBUTORS I FORMER STUDENTS I PUBLICATIONS I TIPS I for those On The Level who believe in faith, hope and charity
.
.