2020 March 29 Sunday evening
MRK 460 Global Marketing
...EVERYTHING has to be
received by the professor by midnight Saturday
11:59 pm Saturday April 18th
|5 min 19 sec||What
is Global Marketing - an explanation
Listing the 4Ps and what you would do in a "Global" context.
Important to view it completely and see the suggestions about where you get info
+ comments on how many pages you have to do.
Emphasis on "useful and interesting" - tell a "Grizzly Bear story"
|4 min 23 sec||MRK 460 - explaining
the difference between
1. Doing a video (3-5 min) ..to replace the class presentation (10-12 min), and then additionally a written report.(15-20 pp). vs.
2. Have one longer video *8-12 min) containing what you would have presented + the written report info.
|2 min 48 sec||"Behind the scenes"
of the 2020 March 24 th
"Campfire in the woods"..describes my "Go Bag" and some contents.
Plus dog "Ranger" and the DEW Line (Distant Early Warning)
|2 min 24 sec||Technological
Answering a student's question
Think of how the company you are working on exploits some advance in the technological environment to serve their customers better, abd be more competitive.
|2 min 19 sec||Contingency planning
Do not worry about acquiring
every resource possible, situations change and you have to Improvise,
Adapt and Overcome
...Divide the problem into
|2 min 5 sec||Final comments
on the whole course - you use this video to say what you learned best in
the whole course that was "useful and interesting"
Basically this is the spot you make your final overall comments for class participation - it is also wise to read the other student's comments and, in some cases, add whether you agree or disagree with them.
|1 min 12 secs||If you need to
ask me something right away, here is how to get the fastest answer.
At the time I posted this
new page on the MRK460 site (Sunday March 29th), there are still 20+ days
before the course finishes - there are about 150 students in all 5 sections.
1 min 50 secs
- no, not everybody has to be IN the video, but everybody has to contribute
- I explain ...
Also, it is useful to have
a page that lists all the group members, and list what each did
|1 min 12 secs||Answering the
question of "how long would the video be?"
And discussing what the video would cover
|1 min 8 secs||If you have a complicated question, just send me an email with your phone number, and I will call you.|
cc.. . .,,,,
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