updated 2023 April 16th
delivery of product (supply chain management)
surveillance (security and privacy issues)
cyber security threat
used in the following courses taught by Prof. Richardson
2014 April 2023
This page does not pretend
to be a detailed resource for information on UAVs and Drones.
The page exists for the
purpose of noting, for discussing in class, the wide variety of purposes
that UAVs can be applied to in many of the topics taught in business and
marketing and internet marketing classes, such as
The topic of UAVS and Drones
involves a very fast-paced technological environment which is regularly
changing due to
delivery of products (the "P"
observation and surveillance,
a tool for competitor intelligence
the development and application
of new and synthetic materials
lighter weight means longer
hover times and greater maneuverability
advances in the tasks drones
such as taking better images
when there are more advances in imaging technology
communications advances, which
allows for longer range of comms and allowing for downloading and uploading
The Drone Market from
2020 - 2025
Five Key Takeaways
1. The Drone Market will
Grow to 42.8 billion USD by 2025
2. Energy is Still the Largest
Industry, but Transport is Growing Rapidly
3. Asia is Now the Biggest
Regional Drone Market in the World
4. The Effects of the COVID-19
Pandemic will be Felt by the Drone Industry
5. Drone Sales will Double
from 2020 to 2025
Miriam McNabb is the Editor-in-Chief
of DRONELIFE and CEO of JobForDrones, a professional drone services marketplace
|Big Trends effecting
the future use and application of drones
advances in synthetic and composite
light weight means
more time hovering
greater speed to cover more
capacity to carrying heavier
cameras, microphones etc.
power and propulsion
smaller drones achieve greater
advanced operating systems compatible
with existing smart devices
increases accessibility by operators
cost - affordability
once the cost drops to the range
where average people can buy a simple unit, there will be a rapid rise
in the diversity of uses
Diversity of applications
may be as varied as what we see in smartphone apps in 2014
diversity of uses and the advances in technological applications of drones
might follow the same progression of cellphones in the past 20 years
2nd annual speech on Cyber Security to the Mackenzie Institute (Oct 2014)
I created this unit on drones since it became apparent that the principle
of UAV Unmanned Aerial Vehicles (large size and miniature sized) was involving
a range of technologies that has begun to effect many aspects of business
and marketing as well as internet marketing and international business.
I do not have a unit on "phones".
It has been interesting to
observe the evolution of phones in the past 20 years since it is a device
which most people over 30, have witnessed with their own experience by
owning these products.
The following list of images
represents the progression of phones I have owned since 1990 to present.
|As this unit
is being first constructed (2014 October) it is expected that as certain
technologies and capabilities of drones become more advanced, we will see
applications and usefulness that could not have been predicted based on
their original military concept.
Perhaps an analogy might
|What are some
of the key differences between drones in 2010 versus 2025 and beyond?
Future drones will have
longer lasting batteries which
flight time and hovering cability
enhanced GPS (PPS)
which will affect more precise
more complex operating systems
which will effect "command and
and the ability to design "apps"
the way we caught on to developing
apps for the iPhone
will will allow for a wider
variety of uses and deployments
What can drones do, that
would effect privacy considerations?
The Office of the Privacy Commissioner
Canada devotes a webpage to discussing what drones are capable of and asks
"Will the proliferation of domestic drone use in Canada raise new concerns
Long Distance surveillance
Thermal vision - to see people
in structures or heavy woods
Biometrics - facial recognition
"High-power zoom lenses that
could increase the chances of individuals being surveilled from a great
Night vision, infrared, ultraviolet,
thermal imaging, and LIDAR (light detection and ranging) that enables UAVs
to detect and enhance detail.
Radar technologies that can
penetrate walls and earth enabling the tracking of individuals even inside
buildings, through cloudy conditions and through foliage.
Video analytics technology,
which is improving rapidly and would be able to recognize and respond to
specific people, events and objects, or even flag changes in routines to
identify particular movement patterns as “suspicious.” This could also
include things like license plate readers.
Distributed video, whereby a
number of UAVs work in concert with multiple video cameras.
Facial recognition or other
“soft biometric recognition” that enables the UAV to recognize and track
personal attributes such as height, age, gender and skin colour."
|In Canada, many
things that enterprises want to do in business and marketing is usually
effected by federal, provincial or local rules and regulations of some
kind - UAVs and drones also have regulations which effect their operation
and application - however....it is becoming a challenge in Q4 2014 to see
how the government could control devices that are the size of a sandwich
as drones become smaller and smaller.
for a discussion of regulations
602.41 of the CARs (Canadian Aviation Regulations) states, no person shall
operate an unmanned air vehicle in flight except in accordance with a Special
Flight Operation Certificate (SFOC). Section 623.65(d) outlines information
that should be submitted when making an application: "
|Which means...you cannot
take a medium sized drone and fly it down the main street of a village
to take images of the stores for the business development office without
contacting Transport Canada first, and dealing with several federal and
local government regulations.
images and material on this page came from