MRK 460 Global Marketing                             2018 Jan-April
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Group  Assignment - video - Ethics

 
Ethics Video

What:

 You are required to produce a video (which can be uploaded to YouTube) discussing an ethical situation related to some international circumstance - if you can find/create something related to a Global Marketing circumstance ..great, if not, just find something that is unethical in another place which may be "useful and interesting" to know for people involved in Global Marketing.
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How Have each person in the group look for a story you can discuss. Then meet and discuss each situation and big the best one to make a video.

"Best" means a story you can find info about.
A story that has details which are useful and interesting..
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Process
  • Research about the situation
  • Pic some images / graphics to explain.
  • Maybe show on a map the location.
  • Pick someone to speak to the camera
  • Figure out if you are going to make the video with a smartphone or a real digital camera.
  • Use a tripod
  • Have the person(s) speak clearly and loud so the audio is good
  • Edit the file and add in subtitles and any graphics
  • Check spelling
  • The final "product" only needs to be 1 1/2 to 2 min long - if it is too long, people do not watch the whole video


Give the file to WTGR on a USB so it can be uploaded.

When you finish, print out this page, fill in the boxes, and hand it in with your video on a USB
- we the undersigned give permission for W.T.G. Richardson to put this on his YouTube channel
to show and share with other students
 
 
Description of the video in the box to the right

Your Section
circle one

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