There are several main types of viral messages:
"template" for writing out your assignment information.
2. Incentivised viral
4. "Edgy gossip/Buzz Marketing"
5. Anonymous matching
6. Guerrilla Marketing
indicate, by circling the
type, which type of Viral Marketing situation(s) you selected.
1. Description of what
i/we wanted to create / or do
2. Explanation of why it
would be interesting for people to pass it along (go viral)
3. anticipated advantages,
or disadvantages for a company of the idea.
4. the industry sector
(auto, tourism, IT).
5. a story about how
you came up with the idea.
6. Who did you talk to.
7. What promoted you to think
of the idea.
8. Are there any similar
ideas / videos which contributed to your idea.
9. any final comments
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